Did Jeep listen?
Bruce Springsteen allegedly relented and put his name to a brand. Jeep. Is it a timely, good message – with brands still telling us how it can be?
Would a celebrity convince you to be vaccinated?
What’s the difference between Elvis, Joe Biden and Sir Ian McKellen? Joe Biden is the only non-celebrity to be publicly vaccinated as an incentive.
Who wants to be a celebrity?
Celebrity worship fascinates me. What makes us look outside ourselves for validation, fulfilment and inspiration?