by Lora Starling | Apr 29, 2024 | ARTICLE, Future Magnets, Logo effects, Logo truths
Each element in a logo is powerful, what we choose matters as it both identifies and focusses our intention. It is what brands do to gain our enrolment in their future. It’s time to create our own outcomes.
by Lora Starling | Apr 17, 2024 | ARTICLE, Colour, Design work, Logo effects
When a major brand decides to change, or tweak, their logo, we can be sure that there will have been enormous sums of money spent on researching its viability, including the benefits of retaining the existing goodwill, how to take it forward, and how far is safe.
by Lora Starling | Mar 25, 2024 | ARTICLE, Colour, Design work, Logo effects
Logos and branding lie at the heart of business success. They are, in the main, designed to increase profit.
by Lora Starling | Mar 20, 2024 | ARTICLE, Logo effects, Logo truths
Many of us desire to be celebrities: pop stars, influencers, actors, lottery winners….And while we yearn to be like others, we ignore the uniqueness within each of us.
by Lora Starling | Feb 26, 2024 | ARTICLE, Logo effects, Logo truths
We have just taken another leap into Aquarius as Pluto and the Sun enter the sign.
This has the potential to create real change, forever.