Why designing an Olympic logo is so difficult (revisited)
A good logo communicates its message in an effective visual way and Baron Pierre de Coubertin’s five coloured interlocking Olympic Rings certainly achieves that.
The Road to Hell – Milton Glaser
Milton Glaser posed some great questions at a D&AD lecture titled ‘The Road to Hell’ that I think are immensely thought provoking. He listed a series of questions and asked the audience how far they would be prepared to go on the list.
The rainbow has done a full circle
I love rainbows, they are one of the first things we as children learn to draw and they evoke happiness, well being, joy, a promise of gold and a safe future. My mother used to make me rainbow jellies for my …
Whose design is it anyway?
When I was asked to write about design trends for 2020, my immediate response was to delve into my many years of design experience, observe any cycles, for example in colour, typography, shapes and so on …
The colour purple
Getting a colour just right is imperative for brands that want to succeed. Purple has traditionally been reserved for royalty but Cadbury’s want to reserve it for themselves. They tried to fight off Darrell Lea …