Lora Starling
  • Home
  • About Lora
    • About Lora
    • Logo CV
    • Hatchings
    • Speaking
  • Future Magnets
  • Insights
    • Article Insights
    • Video Insights
    • Podcast Insights
  • Shop
    • Books
    • Future Magnets Course
  • For Free
    • Printable Coasters
    • Spirit Cards
  • Connect
Select Page

Leaving a legacy

by Lora Starling | Dec 11, 2020 | ARTICLE, Logo truths

I enjoyed a session some years ago with Dawn Eagle woman, healer, facilitator and mentor.

So when I saw her included in a timely documentary ‘Time of the Sixth Sun,’ a film about the shift in global consciousness, I took note of what she said and I loved its relevance to the work I do.

She shared about a time when she died (for a bit) and went into the golden light where she saw the spirit of her father walking towards her. It was particularly moving as he had been wheelchair-bound in his life.

After they embraced, she noticed many lights behind her father and asked what they were, he replied they were her ancestors saying ‘you are the living hope of all your ancestors’

Each of us is the living hope of our ancestors, and one day we will join them.

The best gift we can give to our ancestors is to completely be ourselves so we may express their legacy fully. And what legacy will we leave? Why would we want to? I have heard that one of the regrets of the dying is not what they have done but what they have not done. Wouldn’t it be good to extend this doing beyond our lifetime?

The best gift we can give ourselves is to express our true selves and share that while we can in our lifetime.

When we clarify our vision, detailing our purpose from deep within ourselves and then express that to others experiencing their human journey, we can create shifts that change our lives as well as the lives of others and the future of the world.

When we express our vision in a logo, detailed in every aspect including the colour, symbols, name and strapline we not only expedite this sharing, we leave a design, embedded with our vision, that will live on long after we are gone.

Making friends with brand archetypes

Making friends with brand archetypes

by Lora Starling | Dec 4, 2021 | ARTICLE, Logo truths, Protecting brands

blog post icon How do brands build success? By first identifying and tapping into an existing belief, then building on that to create their own frame of reference within it, they fine tune their brand frequency to attract those they want to target.

The quantum world and the business world

The quantum world and the business world

by Lora Starling | Nov 5, 2021 | ARTICLE

blog post icon The quantum world is the business world, it is us, everything around us and inside us; it is where everything is born from and fades back into.

Starling’s Murmurs ‘The value of emotions in creating success’

Starling’s Murmurs ‘The value of emotions in creating success’

by Lora Starling | Nov 3, 2021 | PODCAST

podcast icon In this podcast, I discuss how colour, font, words and symbols influence how we design a logo and more importantly, how infusing our logo with emotion can create success.

There is no one like you

There is no one like you

by Lora Starling | Oct 22, 2021 | ARTICLE

blog post icon If we really want to be to be in control of our own future and aim for our own true purpose (and why would we not?), then we must extricate ourselves from the dreams of others.

Body, Mind and Spirt of the brand

Body, Mind and Spirt of the brand

by Lora Starling | Oct 7, 2021 | ARTICLE, Logo effects, Logo truths

blog post icon When we delve into branding, it is apparent that there are three superpowers that enable this shift to push us towards an intended destiny…. body mind and spirit.

Emotionally Driven Buying

Emotionally Driven Buying

by Lora Starling | Sep 23, 2021 | ARTICLE, Logo effects, Logo truths

blog post icon What actually prompts our decision to buy? We certainly do not need most of the stuff we do purchase but we are easily convinced we want it.

Branding a nature play business

Branding a nature play business

by Lora Starling | Aug 27, 2021 | ARTICLE, Colour, Logo effects, Logo truths

blog post icon A word from one of my clients. I love working with Tamsin and helping her build her wonderful vision and innovative nature play business.

Why designing an Olympic logo is so difficult (revisited)

Why designing an Olympic logo is so difficult (revisited)

by Lora Starling | Aug 11, 2021 | ARTICLE, Colour, Logo effects, Logo truths

blog post icon A good logo communicates its message in an effective visual way and Baron Pierre de Coubertin’s five coloured interlocking Olympic Rings certainly achieves that.

Logo Potency

Logo Potency

by Lora Starling | Jul 21, 2021 | ARTICLE, Logo effects, Logo truths, Tarnished logos

blog post icon Do we all see logos the same and do we get the message that the brand leaders want us to?

It’s about heart

It’s about heart

by Lora Starling | Jul 7, 2021 | ARTICLE, Logo effects, Logo truths

blog post icon When we bring our hearts into the decision process, we make more informed choices about what we buy and the future we are creating.

« Older Entries
Next Entries »
Facebook shareTwitter shareLinkedin sharePinterest share

Related posts:

Does size matter?

Making friends with brand archetypes

Logos are bridges. Do we want to cross?

Ready?

Please join my mailing list for the occasional tweet or murmuration.

Thank you so much!

Join me!

Starling bird mark

Recent Insights

  • What stories are we creating for our future?
  • Whose mask is it?
  • Team You
  • Is your logo just a facade?
  • The power of Pluto. The other one.

Media Channels

  • YouTube video series
  • Podcast series

Connect

  • Ready to work with me?
  • Privacy policy

Social Media

FacebookTwitterLinkedInInstagramPinterest
  • Home
  • About Lora
  • Future Magnets
  • Insights
  • Shop
  • For Free
  • Connect
©2026 Lora Starling